Baby Yourself

Baby Yourself

Baby Yourself is a prenatal program that helps ensure expectant mothers and their babies receive the best possible healthcare during pregnancy.

Baby Yourself Participants Receive:

  • Support and educational materials from a Blue Cross registered nurse, experienced in prenatal care, labor and delivery, and newborn care
  • An assigned nurse you can call with any questions or concerns throughout your pregnancy
  • Useful gifts that educate and support healthy habits, highlight the importance of proper prenatal care, and help both parents understand the changes and challenges that accompany pregnancy
  • myRewards incentives ranging from $50-350. Find out how participation may qualify you to earn these rewards

This program is available to Blue Cross and Blue Shield of Alabama members at no additional cost.


How Can I Enroll?

If you are pregnant and would like to participate in Baby Yourself Maternity Program, there are two options:

  • Enroll Online
  • Call toll free at 1-800-222-4379 (Monday - Friday: 7 a.m. - 6 p.m. Central)